Cannabis-Enhanced Ketchup: Fatburger Joins Forces with Kiva for the Ultimate 4/20 Culinary Experience

Cannabis-Enhanced Ketchup: Fatburger Joins Forces with Kiva for the Ultimate 4/20 Culinary Experience

Kiva Confections, a California-based cannabis edibles producer, has revealed an exciting collaboration with the renowned burger chain Fatburger, a subsidiary of FAT Brands Inc (NASDAQ:FAT), in anticipation of the 4/20 festivities.

This joint venture introduces a limited-edition Kiva x Fatburger THC-infused ketchup, designed to elevate the taste sensation of Fatburger's celebrated burgers and fries. The groundbreaking cannabis ketchup will be accessible from April 6th at select Artist Tree and Sweet Flower Los Angeles locations.

As interest in cannabis keeps rising, with the number of consumers in the United States projected to reach approximately 71 million by 2030, this partnership intends to advance Kiva's objective of promoting cannabis normalization in California and beyond.

Kristi Palmer, Kiva Confections' co-founder, shared her excitement about the collaboration, noting that Fatburger is the perfect partner for this venture. She highlighted that both Kiva and Fatburger have their roots in California, making this partnership an excellent way for cannabis enthusiasts to celebrate 4/20 and for the "cannacurious" to explore cannabis through a single fry.

Each packet of Kiva x Fatburger Ketchup contains 10mg of THC, transforming it into the ultimate "canndiment" for Fatburger's customizable burgers and fries in anticipation of the 4/20 holiday.

Taylor Fischer, Fatburger's vice president of marketing, spoke about the partnership, praising Kiva as the ideal choice due to their solid California fan base and unparalleled quality in the cannabis edibles market. Fischer likened Kiva's standing in cannabis edibles to Fatburger's prominence in the burger world, stating, "Our special sauce is guaranteed to elevate the munchie experience to new heights."

The Kiva x Fatburger Infused Ketchup will be available for a limited time exclusively at participating Artist Tree and Sweet Flower Los Angeles locations, retailing at $5 while stocks last.

 

credit goes to Javier Hasse  March 28, 2023

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